Double Page Spread

The masthead is a play on words seeing as the main focus of this article's name is Will.I.Am. The gold and grey contrast of the text is very eyecatching as they are two colours that don't tend to be put together. The rhetorical question in the pun is aimed at older and more eductaed audiences. 

 The quoted portion of the text is highlighted with black and it is in white. This is the exact opposite of the main body of text. This makes it stand out far more than if it wasn't highlighted.

In the picture Will.I.Am is in gold and his ex-bandmates have a lowered opacity so that Will.I.Am is the main focus of the picture. This is very effective in taking the attention.